Posts Tagged ‘Newspapers’
Most Frequently Used Omnichannel Research Sources By Category, March 2014 [TABLE]
Study also finds that the path-to-purchase has shortened to a little more than 2 days, even for higher-ticket items.
Read MoreWhere UK Millennials Go To First For News, October 2013 [CHART]
One-quarter of UK teen internet users went to social networks first for news, putting this platform level with TV.
Read MoreWeekly Time Spent With Various Devices, March 2014 [CHART]
In terms of individual activities, TV is the clear-cut winner: US adults spend more than 27 hours a week watching TV.
Read MoreInformation Sources Millennials Trust Most, March 2014 [CHART]
Millennials are more likely to trust user-generated content (UGC) than other types of media, also tending to find UGC more memorable.
Read MoreSMBs’ Top Sources Of Information About Tech Solutions, March 2014 [CHART]
SMBs pointed first to vendor and/or service provider websites (43%) followed by professional advisors and/or consultants (42%).
Read MoreSources UK Online Shoppers Used To Research Products, December 2013 [CHART]
Only 10% of respondents consulted social networks when researching potential purchases.
Read MoreCoupon Source Preferences By Generation, March 2014 [CHART]
While Millennials (18-36) are more likely than the average coupon user to prefer receiving online and mobile coupons, they’re equally as receptive to newspaper coupons.
Read MoreMedia Consumption Channels Used By Hispanics, September 2013 [CHART]
US Hispanic adults watched more than 27 hours of television in the seven days prior to being surveyed in summer 2013, making TV their most popular media type.
Read MoreThe Evolution Of News & Social Media [INFOGRAPHIC]
This infographic by the University of Florida Online tracks the parallel evolution of major news and social media outlets.
Read MoreOlympics Media Consumption [CHART]
Just over one-third of respondents said they would follow the Olympics coverage on the internet.
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