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Posts Tagged ‘Newspapers’

Percentage Of North American Circulation Revenues From Mobile, October 2012 [CHART]

Mobile did not play a huge role in media companies’ circulation revenues, but many expected that to change by 2014, when over four out of 10 anticipated making at least 10% of their circulation revenues—excluding ad dollars—from mobile.

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Frequency With Which Americans Read News Online, January 2013 [CHART]

39% of respondents said they read online news every day, only 25% said they watched cable TV news every day.

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SMB Local Advertising Spending By Medium, 2012 vs 2013 [CHART]

SMBs will devote 26.6% of their local ad budgets to newspapers (18.6%) and other print media (8%) this year.

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SMB Media Ad Buys, January 2013 [CHART]

Newspaper ad expenditures have been on a steady decline for several quarters now, but SMBs still see the local paper as a valuable advertising medium.

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US Newspaper Ad Revenues By Segment, 2010-2016 [TABLE]

In the US, eMarketer estimates that newspaper print ad revenue will decline and newspaper digital ad revenue will increase in each of the next four years.

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Top 10 Online Newspapers Worldwide By Unique Visitors, October 2012 [CHART]

The leader, by sheer size of audience, may be a surprise to hard-news junkies: the Mail Online, the web outlet of the London-based Daily Mail.

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Frequency Of Digital Content Purchasing By Country, December 2012 [CHART]

11% of internet users in the US say they regularly pay for digital content such as newspapers, TV programs, film, eBooks, music and smart phone apps.

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Paid Content & Media-Related Tablet Apps By Media Type, 2012 [CHART]

In November 2012, 62% of magazine tablet apps worldwide and 59% of newspaper tablet apps relied on a paid model.

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Media Consumption Of Mobile News App Users, June 2012 [TABLE]

70% of mobile news app users got their news digitally, nearly twice as many as among mobile internet users who had not downloaded a news app.

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Primary News Sources Of Mobile Users, September 2012 [TABLE]

A June survey from Pew put digital just 16 percentage points behind TV as the source where US news consumers got their news.

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