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Posts Tagged ‘News Marketing’

Types Of Mobile Sites Of Top News Organizations, November 2014 [CHART]

Among print news and media sites studied, 40% served dedicated mobile versions.

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Business Content Execs Consumed via Smart Phones vs Tablets, September 2014 [TABLE]

Business execs worldwide turned to their devices for a wide variety of information.

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Increased Mobile Activities Due To 4G Adoption, July 2014 [CHART]

When a July 2014 Deloitte study asked subscribers in the US about which activities they conducted more frequently via their mobile networks since signing up for 4G, 33% said they watched more video.

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Mobile App YoY Usage Growth in 2014 [CHART]

Mobile application usage – defined as a user opening an app and recording a session – increased by 76% year-over-year.

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Ad Traffic Generated By Bots By Industry, September 2014 [TABLE]

Finance, family and food domains were the most susceptible to bots, with respective traffic rates coming in at 22%, 18% and 16%.

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Dark Social Sharing By Content Type, December 2014 [CHART]

Some 84% of global online consumers aged 16 and older report sharing content online.

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How People Discover Information Online, December 2014 [CHART]

Organic search remains the leading method by which US adults find online information and websites.

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Affluents' Mobile Phone Activity By Age Group, November 2013 [CHART]

The big surprise in affluents’ media usage is the way older and younger age groups access media.

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Trust In News Media Types By Generation, October 2014 [CHART]

American adults have the most trust in local TV news, finds Harris Interactive, with 78% having at least some trust that it will get them the news fairly and accurately.

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Types Of Videos Mothers Watch On Their Phones, July 2014 [CHART]

Just 32% of smartphone-toting mothers told BabyCenter they watched videos daily on their phones—through sites such as YouTube.

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