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Posts Tagged ‘Netflix’

Top Brands For Customer Loyalty, February 2015 [TABLE]

Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.

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Top US Markets By Video-On-Demand Subscription Penetration, November 2014 [CHART]

Washington, DC and San Francisco are the leading US markets by subscription video-on-demand (SVOD) penetration.

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Netflix Paid Streaming Subscribers, 2012-2014 [CHART]

Netflix reached nearly 54.5 million subscribers worldwide in 2014.

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Brand Buzz Among Millennials & Minorities, 2014 [TABLE]

While Amazon.com topped the brand buzz rankings among US adults overall last year, Netflix topped the charts among Millennials.

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Top US Brand Buzz Rankings, 2014 [CHART]

Amazon enjoys the best public perception for the second consecutive year.

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Top Video Streaming Sites/Apps, June 2014 [CHART]

33% of US digital video viewers used Facebook, trailing YouTube’s 75%, but a greater percentage than other well-known video services like Netflix and Hulu.

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Top TV Advertisers of 2014 [TABLE]

After being named the brand of the year in 2013, Google was in the thick of things again in 2014.

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Americans' Primary Video Viewing Sources In 2020 [CHART]

27% of Americans cited internet TV (a TV enabled with Netflix, Amazon Prime, Hulu Plus, etc.) as their primary video viewing source during the next 6 years.

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Most Popular TV Networks & Services, December 2014 [TABLE]

Netflix is among the top-3 “cool” networks or services for a leading 26% of TV viewers aged 18-49.

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Consumer Willingness To Pay For New TV Programming, December 2014 [CHART]

Consumers seem willing to pay extra to add OTT to a basic internet + pay-TV package.

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