Posts Tagged ‘National Football League’
Richard Sherman Is Not A Thug…He's A Marketer
Was Richard Sherman’s rant against Michael Crabtree a result of heat of the moment passion or a deliberate attempt to provoke controversy for Beats by Dre?
Read MoreUnique American Visitors To Sports Sites, September 2011-September 2013 [TABLE]
comScore’s ranking of top sports sites by monthly unique visitors over a two-year period showed Yahoo! Sports in the lead, with 52.75 million unique visitors in September 2013.
Read MorescoutPRO – Football Analytics Scouting App [VIDEO]
David Erickson discusses the scoutPRO professional football scouting app that applies performance statistics to NFL teams and players in order to visualize strengths, weaknesses and tendencies.
Read MoreDunkin' Donuts Monday Night Football Vine Ads [VIDEO]
Albert Maruggi & David Erickson discuss Dunkin’ Donuts use of Vine to create television ads based on real plays of Monday Night Football games.
Read MoreRichie Incognito & The Miami Dolphins' Reputation Fiasco [VIDEO]
David Erickson discusses the public relations fiasco the Miami Dolphins football team is currently suffering from the actions of employee Richie Incognito’s racist voicemail and bullying toward his teammate Jonathan Martin.
Read MoreHighest-Priced Primetime Broadcast TV Programs, October 2013 [CHART]
Advertising on Sunday Night Football costs about $570,000 for a 30-second spot in NBC’s games and $595,000 for Fox’s slate of late games,
Read MoreWashington Redskins Name Change Controversy [VIDEO]
David Erickson discusses the growing pressure Washington Redskins’ owner Daniel Snyder is under to change the name of his NFL franchise and how the team’s continuing resistance is turning a marketing and revenue opportunity into a public relations debacle.
Read MoreXbox One & The Rise Of Ala Carte Video Pricing [VIDEO]
During this episode of the Beyond Social Media Show, David Erickson discusses the trend toward ala carte video pricing that is emerging through the use of video game console apps like those for ESPN and NFL.com on the upcoming Xbox One entertainment system.
Read MoreMichael Vick's Image Rehabilitation Campaign [VIDEO]
During this segment of the 11th episode of the Beyond Social Media show, hosts David Erickson, Albert Maruggi & B.L. Ochman discuss the details of Michael Vick’s image rehabilitation public relations campaign.
Read MoreKickalicious Scores With Detroit Lions [VIDEO]
During this segment of the 10th episode of the Beyond Social Media podcast, David Erickson, Albert Maruggi & B.L. Ochman discuss the Kickalicious viral video that landed Norwegian soccer player Harvard Rugland an invitation to the Detroit Lions minicamp and, ultimately, the opportunity to nail two field goals in the Lions’ first pre-season game.
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