Music Marketing Archives - Page 15 of 25

Global Online Entertainment Activities By Device, Q1 2013 [TABLE]

Watching a video clip was the most popular activity, followed by checking for information on music, leisure or entertainment, and then playing an online game.

Devices College Students Own, June 2013 [CHART]

The average 18-34-year-old college student owns 7 tech devices (6.9 to be precise), up from 6.4 last year.

Ad Viewability Benchmarks By Site Type, 2012 [CHART]

Covering 2012 activity, the data shows that viewability rates were lowest on shopping and auction (34.3%) and ad network (36.7%) sites, and highest on employment (68.5%), news (67%) and music and streaming media (66.1%) sites.

Global Mobile Ad Revenues By Company, 2011-2013 [TABLE]

eMarketer estimates that Google made $4.61 billion in mobile internet ad revenues last year, more than triple its earnings in 2011.

Social Media Sites Marketing Execs Use For Cross-Posting On Twitter, Q1 2013 [CHART]

27% of marketing execs shared content between Instagram and Twitter, 22% shared content with LinkedIn, 20% with foursquare, and 10% with Vine.

Moms' Social Sharing By Content Type, May 2013 [CHART]

30% of mothers shared content on the ShareThis network during the period, compared to 10% of the network’s overall average.

How Millennials Spend Their Free Time By Gender, May 2013 [CHART]

58% of Millennial men said they watch TV, with about 4 in 10 saying they listen to or play music.

Accepting Advertising For Free Content, May 2013 [CHART]

Mobile device owners would prefer to spend time engaging with advertising in order to receive free content, whether that be a tablet (77%) or smartphone (70%) application, or even a newspaper (66%).

Americans' Attitudes Toward Radio, May 2013 [TABLE]

69% of respondents agree that streaming services do not replace radio.

Americans & On Demand Entertainment, May 2013 [TABLE]

Americans aged 18-34 are more likely than their older counterparts to prefer a range of entertainment types on-demand.