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Posts Tagged ‘Mobile Video’

Snapchat Users By Age [CHART]

Chart: Snapchat Users By Age

Close to half of Snapchat’s adult audience was aged 35 and older as of December 2016, marking a dramatic change from a year earlier.

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Snapchat For Marketing [INFOGRAPHIC]

Infographic: Snapchat For Marketing

This infographic from M2 Onhold illustrates how Snapchat can be used for marketing purposes.

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Devices Through Which People Watch TV [CHART]

Chart: Devices For Watching TV

An Accenture survey of internet users around the world found a dramatic shift in TV viewing preferences, with computers abruptly displacing TVs as the preferred device for watching TV shows.

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Teen Mobile Activities [CHART]

Chart: Teen Mobile Activities

Roughly seven in 10 US teen smartphone users spend at least three hours per day watching video on their phones.

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Snapchat Advertising Engagement [CHART]

Chart: Snapchat Advertising Engagement

Snapchat users see advertising on the platform frequently, but how often do they engage with it? Not very often, according to March 2017 research from J.P. Morgan.

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Media Consumption Of Generation V & Young Millennials [TABLE]

Table: Media Consumption Of Generaiton V & Millennials

eMarketer estimates that 61.6% of kids ages 0 to 11 used the internet at least once a month in 2016.

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Instagram Stories vs Snapchat Stories [CHART]

Chart: Instagram Stories v Snapchat Stories

Snapchat users are more engaged with Snapchat Stories than Instagram users are with recently-launched Instagram Stories, and US adults who have used either would rather use Snapchat stories.

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Young Millennials Online Video Viewing By Channel [CHART]

Chart: Young Millennials Online Video Viewing

Teens aren’t the only ones turning to YouTube to consume video content, young adults ages 18 to 20 are as well.

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Attitudes Toward Advertsing Formats By Generation [INFOGRAPHIC]

Attitudes Toward Advertising Formats by Generation

The dislike of cinema advertising by Gen Xers may be explained by the fact that they grew up watching movies before the introduction of cinema advertising.

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Social Network Users & Penetration By Plaftorm, 2015-2020 [TABLE]

Table: Social Network Users Penetration Plaftorm - 2015-2020

By the end of 2016, 52.2 million people in the US will access their Twitter accounts at least once a month. That’s a 2.0% increase over last year.

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