Mobile Video Archives - Page 25 of 27

Computer vs Smart Phone Behaviors, January 2013 [CHART]

Emailing emerged as the most common action on a computer, with 90% either sending or reading personal or work emails.

eMarketer estimates that 1.7 billion people around the world will access the internet via a mobile device in 2013.

16% share mobile video content every day, and another 33% do so on a weekly basis.

92% of mobile video viewers said that they share mobile video content with others.

63 percent of digital video screening on mobile phones does not happen on-the-go, but rather at home.

Advertisers were most interested in using mobile ads to lead viewers to site searches; this action was utilized by 41% of campaigns.

Social media captures 31% of smartphone internet time, compared to 18% of PC internet time.

Game playing topped the list of mobile content activities among US tablet owners in June 2012, with 59% of respondents having done this activity.

92% of mobile consumers shared video content with others (49% at least weekly), with social media posts (56%) being the primary way of sharing.

62% tabbed social media tools such as interactions, fan pages, social analytics, and social ad targeting.