Posts Tagged ‘Mobile Video’
Mobile Device Use By Activity & Device Size, February 2013 [CHART]
While small (5%) and full-size (13%) tablets accounted for less than 20% of active smart device users around the world, they represented 29% of time spent playing gaming applications on such devices in February 2013.
Read MoreWhere People Consume Text & Video Content, March 2013 [CHART]
Regardless of device, consumption of videos takes place most often in the home and users are both more relaxed and explorative while at home.
Read MoreVideo Consumption By Platform & Generation, Q4 2012 [TABLE]
In Q4 2012, seniors averaged 220 hours and 55 minutes per month watching traditional TV.
Read MoreMost Popular Television Network Tablet Apps, February 2013 [CHART]
31.7% of tablet owners said they had downloaded a network TV tablet app.
Read MoreHow People Watch Video On Smart Phones By Country, 2012 [TABLE]
In 2012, US mobile video viewers watched via both apps and the mobile web: 72% said they’d watched video by either method.
Read MoreTypes Of Streamed Mobile Video By Device, January 2013 [CHART]
The top three kinds of content for both smart phone & tablet users were movies, user-generated content (such as YouTube videos) and TV shows.
Read MoreMobile Advertising Post-Click Behavior, 2012 [CHART]
16% of advertisers on the Millennial Media platform integrated mobile commerce experiences into their campaigns last year, according to the network’s year-in-review report.
Read MoreTime Spent Watching Long Online Videos By Device, Q4 2012 [CHART]
In Q4 2012, 53.2% of time spent watching tablet video was with content running at least a half-hour in length.
Read MoreVideo Viewership Trends, Q3 2010 – Q3 2012 [TABLE]
In Q3, 2012, there were 5.3 million broadcast-only and broadband homes, up from around 5.1 million in Q3 2011 and 4.2 million in Q3 2010.
Read MorePreferences For Subscription vs. Ad-Supported Streaming Content By Device, November 2012 [CHART]
Most consumers still prefer free, ad-supported content though those with connected TVs are more likely to like the ad-free subscription model.
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