Posts Tagged ‘Mobile Video’
Share Of Average Time Spent Per Day On Select Online Activities, 2010-2013 [TABLE]
Fragmented multiscreen media consumption has left marketers struggling to keep up or get a word in edgewise.
Read MoreUnaided Brand Recall For Online Video By Device, June 2013 [CHART]
Millennial video viewers recalled ads with less frequency than did Gen Xers, no matter what device was being used to watch content.
Read MoreHow People Watch Mobile Online Video by Device & Generation, June 2013 [TABLE]
Video apps emerged as a popular means of watching digital videos across all age demographics.
Read MoreStreaming TV & Movies At Home vs Out Of Home By Device, September 2013 [CHART]
One-quarter of internet users reported using their smartphones to watch streaming TV and movies while on the go, and nearly as many said the same about tablets.
Read MoreGeneration V's Daily Time Spent With Media By Device, 2011 & 2013 [TABLE]
Younger children are spending less time overall in front of screens, according to an October 2013 survey of US parents with kids ages 8 and younger.
Read MoreUS Mobile Video Viewers & Long-Form Content, October 2013 [CHART]
Roughly 8 in 10 saying they would watch their favorite TV serial on their phone were it available.
Read MoreFrequency Of Instagram Use [TABLE]
Almost three-in-ten cell owners use Instagram on a weekly basis.
Read MoreDemographics Of Snapchat Users [TABLE]
Some 9% of cell phone owners use Snapchat.
Read MoreAmerican Moms' Smart Phone Activities, August 2013 [TABLE]
Mothers’ phones are always at hand while shopping in stores, watching TV, in the car, in bed and in the kitchen.
Read MoreMobile Video Ad Lengths, H1 2013 [CHART]
A majority 54% of mobile video ads are 30 seconds long, while another 32% are 90 seconds in length.
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