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Posts Tagged ‘Mobile Video’

US Online Video Ad Spending Forecast, Desktop vs Mobile, 2014-2018 [CHART]

Marketers will spend more than $1.4 billion on mobile video ads this year, or close to one-quarter of total digital video ad spending.

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French 2014 World Cup Watchers By Device [CHART]

Out of the 57% of internet users in France who said they would follow at least some of the tournament’s games, just 9% planned to use a smartphone to do so.

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Reasons People Watch TV Everywhere, November 2013 [CHART]

Flexibility is the main reason today’s busy, on-the-go consumers are taking advantage of TV Everywhere.

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Monthly TV Everywhere Videos Viewed By Device, Q1 2013 & Q1 2014 [CHART]

The number of unique TV Everywhere visitors in the US rose 157% between Q1 2013 and Q1 2014 and 49% between Q4 2013 and Q1 2014.

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US Online Video Ad Spending By Device, 2012-2018 [CHART]

Online video remains well ahead of ad investments in video programming on smartphones and tablets—for the time being.

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Reasons People Use Their Smart Phone To Follow World Cup, May 2014 [CHART]

Being able to stay in the know about World Cup scores was the top motivation for using their phones.

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Video Viewing On Connected Devices, 2013 vs 2014 [CHART]

Almost half (46%) of TV user households watched video on a portable computer during the past year, with 43% watching video on a smartphone and 35% on a tablet.

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The Mobile Consumer [INFOGRAPHIC]

This infographic from vouchercloud illustrates the many facets of the mobile consumer.

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Online Video Viewer Demographic, May 2014 [TABLE]

Online video is attracting a growing audience, with 1 in 5 or more American adults watching a TV show online (28%), amateur content (31%), or original digital video (22%) on at least a monthly basis.

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UK Online Video Viewing Share By Device, Q3 2012-Q3 2013 [TABLE]

Smart phones were accounting for a growing proportion of digital video viewing among the general UK population—up from 17% in Q3 2012 to 23% in Q3 2013.

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