Posts Tagged ‘Mobile Apps’
Tablet Owners In-App Ad Interest by App Type, October 2012 [CHART]
3 in 10 tablet owners say they are very interested in ads appearing in shopping and retail applications, according to new data provided by GfK MRI.
Read MoreFrequency Of Mobile/App Use To Pick Movies To See In Theaters, September 2012 [CHART]
About two-thirds of regular moviegoers used the mobile web or an app to help them decide what to see at least some of the time, compared with four in 10 infrequent film watchers.
Read MoreHotel-Related Mobile Activities Of Travelers, February 2012 [CHART]
US travelers were often using their smart phones for mobile hotel-related searches such as finding things to do nearby or places to eat near their hotel.
Read MoreMobile App Growth By Category, May 2012 [CHART]
US travel apps were seeing the highest year-over-year growth of any industry or product-related app category, at 116%, well above the growth in overall mobile app use (84%).
Read MoreMost Effective Types Of Content For Marketing, August 2012 [CHART]
The most effective type of content marketing is email newsletters, cited by half of in-house marketer respondents.
Read MoreTV Viewing Tablet Activities, April 2012 [CHART]
Younger tablet owners were most likely to use the devices to watch TV, with more than half of owners under 35 doing so at least weekly, vs. 19% of those 55+.
Read MoreThe Mobile Superworker [INFOGRAPHIC]
Mobile devices are making workers more productive, making them 35% more likely to collaborate with colleagues than those who are phone-less.
Read MoreTop Reasons To Visit Restaurant After Using Mobile App/Website, June 2012 [CHART]
What got the majority of smartphone searchers in the door was finding the “food I was looking for” or a nearby location, at 78% and 65%, respectively.
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