Posts Tagged ‘Mobile Apps’
Media Consumption Of Mobile News App Users, June 2012 [TABLE]
70% of mobile news app users got their news digitally, nearly twice as many as among mobile internet users who had not downloaded a news app.
Read MoreB2C Mobile Marketing Tactics, November 2012 [CHART]
The majority of US business-to-consumer (B2C) marketers rely on mobile advertising rather than mobile marketing tactics.
Read MoreTwo-Thirds Find Mobile Ads Annoying, Forrester Study Finds [REPORT]
Two-thirds of consumers found mobile ads annoying, higher than the percentage of respondents who said they are annoyed by TV and web-based advertising.
Read MoreThe Instagram Effect [VIDEO]
Mike Rugnetta of PBS’ Idea Channel examines the influence Instagram has had on photography and poses the question of whether the app is creating an army of citizen photojournalists.
Read MoreMobile Ad Post-Click Behaviors Of Retail & Restaurant Consumers [CHART]
Retail and restaurant advertisers are driving users to websites and stores for purchases by incorporating store locator, site search, and map view.
Read MorePush Engagement For Mobile App Retention, November 2012 [CHART]
Push notifications can increase mobile application user retention rates and significantly boost engagement.
Read MoreMethods Used To Watch TV Content, June 2012 [CHART]
30% of all US internet users used a gaming console to watch online video.
Read MoreDemographics Of Mobile App Users [TABLE]
Just over 40% of cell phone owners said they had downloaded an app to their phone in the April 2012 survey.
Read MoreCell Phone Activities, 2007-2012 [CHART]
Over time, the number of cell owners performing activities across the board has grown.
Read MoreCell Phone Activities [TABLE]
Fully 85% of American adults own a cell phone and now use the devices to do much more than make phone calls.
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