Posts Tagged ‘Mobile Apps’
Top Nonprofit Content Marketing Tactics, 2014 vs 2013 [TABLE]
Social media, cited by 93%, was the top content tactic nonprofit professionals used.
Read MorePreferred Channel For Customer Service Inquiries, September 2014 [TABLE]
Social networks were hardly ever the preferred channel for making customer service inquiries.
Read MorePersonalization's Effect On ROI, December 2014 [CHART]
Almost 6 in 10 company marketers agree that the ability to personalize content is fundamental to their online strategy.
Read MoreApp Push Message Click Rates, November 2014 [CHART]
App push messages sent during the week have on average 66% higher click-through rates than those sent on the weekend.
Read MoreTop Social Channels Adopted By B2C Brands, June 2014 [CHART]
B2C brands are active on an average of 7.5 social platforms of 17 examined.
Read MoreHow & Where People Use Mobile Apps, November 2014 [CHART]
70% of smartphone app downloaders and 65% of tablet app downloaders reported having used apps during the prior 30 days while alone or by themselves.
Read MoreTwitter Users & TV Viewership By Source, December 2014 [CHART]
Twitter users are more likely than non-users to watch various types of video content during a typical week.
Read MoreMost Effective Channels To Promote B2B Events, December 2014 [CHART]
Emails (97%), websites (92%) and social media (87%) are the online channels most commonly used to promote events.
Read MoreImportant Features For Meeting Apps, October 2014 [CHART]
The most important features of a meeting apps are access to meeting or events schedules and access to meeting or session descriptions.
Read MoreMobile In-App Ad Monetization By Day Of The Week, Q3 2014 [CHART]
The highest click-through rates and eCPMs for in-app ads were on Thursdays and Fridays.
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