Posts Tagged ‘Mobile Apps’
How Americans Use Health Apps, January 2015 [CHART]
56.6% of US adult mobile health app users shared their tracked health information with their doctors.
Read MoreHispanics' Purchase Decision Influences, March 2015 [TABLE]
Hispanics are more receptive to online advertising than non-Hispanics, but also rely more on their family when making purchase decisions.
Read MoreHealth Technologies That Interest Millennials, January 2015 [CHART]
US 18- to 34-year-olds wanted to use various digital methods throughout the healthcare experience.
Read MoreImportance Of Mobile Apps To B2B Content Marketers, January 2015 [CHART]
83% of B2B marketers said mobile apps were important to content marketing.
Read MoreImportance Of Transparency In Mobile Data Use Policies, 2013 vs 2014 [CHART]
It’s become more important than ever for apps to clearly state how they will use consumers’ data.
Read MoreMobile Users' In-Store Activities, February 2015 [CHART]
40% of mobile phone users surveyed across 23 countries claim to regularly compare prices while in-store.
Read MorePreferred Platforms For Mobile App Development, November 2014 [CHART]
While Android remained the most-used platform, iOS was expected to see a big jump in app development.
Read MoreMobile App Monetization Models, 2013 vs 2014 [CHART]
In-app advertising models grew in popularity between November 2013 and November 2014.
Read MoreAverage Monthly Mobile App Opens, 2012-2014 [TABLE]
Nearly 93% of US smartphone users and over 90% of tablet users will install at least one mobile app on such devices this year.
Read MoreUs Mobile App Buyers By Device, 2013-2018 [TABLE]
80.1 million US consumers will pay for mobile apps at least once this year, representing only 33.3% of all mobile users.
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