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Posts Tagged ‘Men’

Society's Youth Obsession [CHART]

63% of consumers around the world believe that society’s obsession with youth has gotten out of hand.

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Socializing With Friends Online & Off by Select Demographics [CHART]

While 24% of American women say they socialize more with their friends online than “in the real world,” just 13% of men say the same.

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Frequency With Which US Smart Phone/Tablet Users Pay Attention To Ads By Gender [CHART]

Both men and women reported similar levels of attention given to several types of mobile ads, though women were somewhat less likely to ever pay attention to video, banner or pop-up ads.

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Mobile-Only Online Activities By Gender [CHART]

There are some substantial differences between men and women in the US when it comes to choosing mobile-only for certain activities.

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Factors That Influence Brand Buying Decisions By Gender [CHART]

While a television commercial influenced over 28% of respondents, more than 61% said the same for research online.

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Why Americans Follow Brands On Social Media By Gender [CHART]

Keeping up with the latest content was the most popular reason, cited by 43.5% of moms, 44.4% of other women and 30.7% of males.

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Demographics Of Consumers Who Would Buy A Brand Because Of Friends' Likes [CHART]

Ipsos found that 23% of US internet users under the age of 35 said they would buy a brand because of a friend’s social endorsement, and nearly as many internet users between the ages 35 and 49 would do so.

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Social Media Behavior Of Men vs. Women [INFOGRAPHIC]

This infographic by Digital Flash illustrates the different social media behavior of the sexes.

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Americans' Attitudes Toward Dual Incomes By Various Demographics [CHART]

Two-thirds of Americans believe it is better for both members of a household to work in paying jobs.

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American Sports Fan Demographics [CHART]

61% of adults consider themselves a sports fan, according to a Marist Poll conducted in November 2011.

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