Posts Tagged ‘Media Marketing’
US Internet Users Who Watch News Videos Online, January 2013 [CHART]
More than half of internet users surveyed said they watched news clips online—45% watched short video clips, 19% live-streamed video, and 14% viewed full online news shows.
Read MoreFrequency With Which Americans Read News Online, January 2013 [CHART]
39% of respondents said they read online news every day, only 25% said they watched cable TV news every day.
Read MoreEngagement With Local Stories [PRESENTATION]
When you come across a story about your town, city or state, what makes you want to share it?
Read MoreAverage Website Conversion Rates By Industry [CHART]
Average conversion rates broken down by industry.
Read MoreMobile Content Activities, June 2012 [CHART]
Game playing topped the list of mobile content activities among US tablet owners in June 2012, with 59% of respondents having done this activity.
Read MoreFrequency Of Digital Content Purchasing By Country, December 2012 [CHART]
11% of internet users in the US say they regularly pay for digital content such as newspapers, TV programs, film, eBooks, music and smart phone apps.
Read MorePer-Issue & Subscription Prices Of Media Tablet Apps, 2012 [CHART]
Nearly two-thirds of US tablet & 59% of smart phone owners said they would not pay even to access their ‘favorite’ mobile news source.
Read MorePaid Content & Media-Related Tablet Apps By Media Type, 2012 [CHART]
In November 2012, 62% of magazine tablet apps worldwide and 59% of newspaper tablet apps relied on a paid model.
Read MoreUS Search Advertising Click-Through Rates By Industry, Q3 2011- Q3 2012 [CHART]
US overall paid search clickthrough rates for travel and leisure dropped considerably year-over-year from Q3 2011, falling 34%, from 7.94% down to 5.28%.
Read MoreTablet Users Who Read Newspapers/Magazines by Tablet Brand, August 2012 [CHART]
More than a third of tablet users in the US read newspapers on their devices each month, and even more check out magazines.
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