Posts Tagged ‘mCommerce’
American Online Cross-Channel Shopping Behavior, January 2013 [CHART]
US consumers are increasingly “channel-hopping” while shopping.
Read MoreUS Retail mCommerce As A Percentage Of Retail eCommerce Sales By Device, 2011-2016 [CHART]
The rapid rise in mcommerce sales on tablets means that such purchases will account for 9.4% of all retail ecommerce sales this year, and 16.9% of the total by 2016.
Read MoreUS Retail mCommerce Sales By Device, 2011-2016 [CHART]
This year, US consumers will spend $24 billion shopping on their tablets, and that figure will nearly double by 2015.
Read MoreRetail mCommerce, 2011-2016 [CHART]
Mobile devices had a strong influence on the 2012 holiday season, and look set to continue that momentum through this year and beyond.
Read MoreHow Mobile Owners Plan To Use Their Devices In 2013 [CHART]
34.7% of mobile users said they would spend more time this year with their devices, compared to just 5.7% who said they would tone it down a little.
Read MoreMobile Accounts For More Than 50% Of Amazon's Holiday Shoppers [SCREENSHOT]
Amazon reports that more than 50 percent of its customers shopped via mobile over the holidays.
Read MoreHow Mobile Changed Customer Behavior [CHART]
Marketers’ opinions about customer behavior, and how the adoption of mobile devices has possibly changed the way they arrive at conversion.
Read MoreHow Americans Used Mobile For Holiday Shopping, 2011 & 2012 [CHART]
More than eight in 10 smart phone owners researched and browsed for products on their phone, up 15 percentage points from 2011.
Read MoreGlobal Mobile Ad Prompts, Q3 2012 [CHART]
Advertisers were most interested in using mobile ads to lead viewers to site searches; this action was utilized by 41% of campaigns.
Read MoreOnline Shopping Behavior Of The Wealthy, December 2012 [TABLE]
Virtually all (98%) affluent consumers use the internet to shop and make purchases.
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