Posts Tagged ‘mCommerce’
Retail Mobile Path To Purchase, May 2013 [TABLE]
Just 6% of smartphone users conducted their most recent mobile retail search in-store.
Read MoreUS Mobile Travel Sales, 2011-2017 [CHART]
eMarketer’s estimate for mobile travel sales—which includes both tablets and smartphones—will nearly double this year, increasing from $7 billion to $13.6 billion.
Read MoreAmount Of Mobile Shopping By American Moms, December 2012 [CHART]
Only 11% of moms said mobile was the shopping method they would choose, if given only one option.
Read MoreProduct Categories That Interest Mobile Moms, March 2013 [CHART]
Clothing and beauty ranked as the top product categories for which moms shopped on their smart phones and tablets, at 56% and 47%, respectively.
Read MoreFrequency Of American Moms' Mobile Shopping, March 2013 [CHART]
35% of mobile moms said they used their device daily for shopping purposes.
Read MoremCommerce Customers, April 2013 [CHART]
55% of respondents had ever made a purchase on their mobile device, although only 9% did so with great frequency.
Read MoreAffluents' Shopping Habits, May 2013 [TABLE]
Wealthy consumers are as likely to make purchases in-store as online, and few have embraced showrooming, loosely defined as the practice of checking out a product in-store before buying online.
Read MoreSources That Inspire Online Purchases, May 2013 [CHART]
Buyers were most likely to have first seen their most recent online purchase while surfing around online (29%) or when looking to find something specific (25%).
Read MoreTop Features Implemented On American Small Business Mobile Websites, March 2013 [CHART]
Of the 1/3 of small businesses that had optimized their websites for mobile, 70% had made the effort to also ensure their sites worked well with social media.
Read MoreTop Ways Small Businesses Use Mobile, March 2013 [CHART]
More than seven in 10 small businesses had used mobile technology for social media and email marketing.
Read More