mCommerce Archives - Page 18 of 37

Americans Who Have Purchased Products via Computer vs Mobile by Category, September 2013 [CHART]

Though less common, more than half had Completing a purchase via mobile at some point.

How Smart Phone Owners Planned To Use Devices To Shop On Black Friday, October 2013 [CHART]

Nearly half of smart phone owners planned on getting coupons or other discounts via their devices to shop on Black Friday.

Mobile Drove A Third Of Cyber Monday Orders In 2013 [CHART]

2013 Cyber Monday was the biggest day in e-commerce history. Online sales rose 18 percent compared to Cyber Monday 2012.

Smart Phone Owners Mobile Transaction Experiences, November 2013 [CHART]

Some 46% smart phone owners say they have either used or seen someone firsthand use a mobile application that allows the redemption of offers at a retailer or restaurant, up from 40% last year.

Desktop vs. Mobile Email-Driven Purchases, Q3 2013 [CHART]

Mobile devices accounted for 15% of revenues generated through email across 12 tracked industries in Q3.

Share Of Mobile Purchases Generated From Marketing Emails By Device, Q3 2013 [CHART]

Most of the orders placed on mobile devices happened on tablets—and more than 99% of tablet purchases occurred on the iPad.

Share Of Purchases Generated via Desktop vs Mobile Emails, Q3 2013 [CHART]

15% of all sales volume generated by emails sent through the Yesmail Interactive service were the result of a click on a mobile email.

Mobile WiFi Users Preferred Device & Method To Research & Purchase Retail Products [CHART]

Just 14% of shoppers preferred to research in-store, with the rest using laptops and mobile devices.

Mobile App Marketing Goals, May 2013 [CHART]

The primary goal of mobile apps was building frequency of interactions and engagement with a brand.

American Moms' Smart Phone Activities, August 2013 [TABLE]

Mothers’ phones are always at hand while shopping in stores, watching TV, in the car, in bed and in the kitchen.