Posts Tagged ‘Loyalty Programs’
Consumers’ Top Loyalty Program Benefits, November 2013 [CHART]
A leading 75% of online respondents are attracted to the discounted or free products offered by loyalty programs, there are other benefits that carry some heft, too.
Read MoreHow Internet Users Look For Deals By Income, March 2013 [TABLE]
90% who earned $100,000 to $199,999 “almost always” conducted research for deals and best prices before shopping.
Read MoreTop Email List Growth Tactics, November 2013 [CHART]
Email marketers have a variety of goals in mind when conducting their campaigns, ranging from selling products and services (62%) to generating leads (52%), driving site traffic (51%) and driving brand awareness (51%).
Read MoreWhat Service Providers Could Do To Prevent Customers From Switching, October 2013 [CHART]
66% of consumers from 32 countries report having switched a service provider (from any 1 of 10 industries measured) during the past year.
Read MoreMobile Marketing's Competitive Advantage, Q3 2013 [CHART]
Between 45% and 48% of US marketers cited mobile marketing as offering each of the following significant and sustainable benefits: loyalty retention, improving transactions and improving customer service.
Read MoreMale Shopping Habits, September 2013 [TABLE]
63% of men actively look for sales in-store and 53% regularly use coupons to cut costs, with that tendency slightly higher among younger men.
Read MoreTop Features Of Restaurant Mobile Apps, April 2013 [TABLE]
Menus topped the list as the most common feature available on restaurant apps.
Read MoreRestaurants' Top Loyalty & Social Marketing Tactics, 2012 & 2013 [CHART]
The greatest percentage of social-savvy restaurants used Facebook (94%) this year, followed by Twitter (77%) and Yelp (53%).
Read MoreImportance Of Omnichannel Strategy Elements, June 2013 [TABLE]
An aligned customer experience was the most important aspect of an omnichannel strategy for marketers worldwide, followed by more logistical tactics like inventory visibility and fulfillment.
Read MoreHotel Mobile App Features, April 2013 [TABLE]
While nearly three-fourths of these apps provided reservations capabilities, most other mobile features were in use by less than half of properties.
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