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Posts Tagged ‘LinkedIn’

Social Media Marketing & Advertising Investment Expectations, July 2013 [CHART]

62% of respondents believe that companies will increase their investments in Facebook over the next year, and another 30% believe those investments will remain steady.

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Social Influencer Dynamics, July 2013 [CHART]

Among the consumers who became advocates (by referring products or services to friends), 55.4% chose to use email as their sharing channel.

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Americans' Online Activities By Frequency, May 2013 [TABLE]

Email took the greatest amount of time per week, at 7.8 hours.

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Online Channels People Most Use To Communicate With One Another, May 2013 [CHART]

Email and Facebook each saw 87% of respondents logging in weekly to communicate with others.

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How People Find Websites, 2011 vs. 2012 [CHART]

54% of respondents found websites through natural search results in 2012, up from 50% in 2011.

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Demographics Of Social Media Users By Network, October 2012 [TABLE]

Mobile will be the dominant platform to reach US millennials for the foreseeable future.

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Agency Attitudes Toward Social Media As New Business Tool, June 2013 [CHART]

Facebook (21%), LinkedIn (21%) and Twitter are the 3 most-used social media platforms, but among their users, less than 1 in 5 rate them as being effective.

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Global Net Online Ad Revenues By Company, 2011-2013 [TABLE]

Both Google and Facebook are increasing revenues at faster rates than the overall digital ad spend market.

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Global Online Ad Revenue Share By Company, 2011-2013 [TABLE]

Google continues to reign as not only the largest beneficiary of digital ad spending in the US, but worldwide as well.

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Social Media Sites Marketing Execs Use For Cross-Posting On Twitter, Q1 2013 [CHART]

27% of marketing execs shared content between Instagram and Twitter, 22% shared content with LinkedIn, 20% with foursquare, and 10% with Vine.

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