Posts Tagged ‘Jonah Lehrer’
Jonah Lehrer Discusses Neuromarketing
Jonah Lehrer talks at The Commonwealth Club about how the mind works.
Read MoreBook Review: How We Decide
In How We Decide, Jonah Lehrer dissects and explains how the brain decides; when it uses reason to arrive at the right decision and when it is better served by relying on intuition and emotion.
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