Posts Tagged ‘italy’
Global mCommerce Activities, February 2013 [CHART]
24% of American smart phone users surveyed during Q2 2012 reported scanning a barcode or QR code in the previous 30 days.
Read MoreInternet's Share Of GDP [CHART]
McKinsey has found technology, particularly the Web, has had a rising impact on GDP.
Read MoreConsumer Attitudes Worldwide Toward Mobile Advertising, February 2013 [CHART]
This chart from Nielsen is a snapshot of consumer attitudes worldwide toward mobile advertising.
Read MoreAppeal Of Money-Saving Offers Among Social Brand Fans Worldwide, February 2013 [CHART]
7 in 10 Americans who follow brands online say that they want to stay more connected to those brands when they offer them coupons, discounts and free products.
Read MoreGlobal Average B2C eCommerce Sales Per Online Buyer by Region & Country, 2011-2016 [TABLE]
Average spending per user is lower in China but the sheer growth in China’s digital buyers is staggering.
Read MoreGlobal Online Buyers By Country, 2011-2016 [CHART]
The US will remain the single country with the largest share of worldwide B2C ecommerce spending, at 29.6% in 2013—down from 31.5% in 2012 despite relatively strong growth.
Read MoreWestern European QR Code Users By Country, July 2012 [TABLE]
In July 2012, comScore reported that there were 5.1 million QR code users in Germany, 3.3 million in the UK and another 3.4 million in Spain.
Read MoreGlobal Digital Ad Spending Growth By Region & Country, 2011-2016 [CHART]
North America accounts for the greatest share of all digital ad spending, at 39% as of the end of 2012.
Read MoreGlobal Mobile Ad Spending Growth By Region & Country, 2011-2016 [CHART]
The fastest growth in 2012 came from North America, especially the US, where mobile search and display ad spending was up 220%.
Read MoreMedia Ad Spending By Region & Country, 2011-2016 [TABLE]
The fastest growth during the forecast period will come from Latin America, where ad spending is up 11% this year to $34.66 billion.
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