Posts Tagged ‘IPTV’
Where Americans Watch TV By Device, January 2013 [TABLE]
While smart mobile device users can now watch TV from anywhere, they still favor sitting at home to watch their shows.
Read MoreChanges In Digital Marketing Spending By Category, March 2013 [CHART]
Marketers seem to have no hesitations about social, as 55% of respondents said they were putting more dollars to the format, while no advertisers reported decreasing social investments.
Read MoreZero-TV Homes, March 2013 [TABLE]
The number of Zero-TV households has more than doubled from 2007 to exceed 5 million.
Read MoreConnected TV & Mobile Penetration, 2011-2016 [CHART]
Smart phone penetration in the world’s top 19 digital markets is expected to double from 35.5% last year to an average of 71.7% in 2015.
Read MoreMost Exciting Online Opportunities, 2012 vs 2013 [TABLE]
35% of respondents thought social media presented one of the most exciting digital opportunities in 2013, a significant drop from the 54% who said the same in 2012.
Read MoreMost Exciting Digital Marketing Opportunities In 2013 [CHART]
Presented with a list of digital-related opportunities and asked to name the three most exciting for their organizations this year, 43% of digital marketers pointed to mobile optimization.
Read MoreDevices On Which People Access Social Media, 2011 & 2012 [CHART]
There is no question that social media has gone mobile, as more and more consumers access their accounts via smart phones and tablets.
Read MoreGlobal Cable TV Revenue Share, 2012 & 2013 [CHART]
A proliferation of IPTV (internet protocol television) options, and strong growth in the subscriber base, means that cable’s share of the total worldwide pay TV market will actually decline slightly in 2013.
Read MoreAmerican Smart Television Market Penetration, 2011-2016 [CHART]
eMarketer expects the number of households that have and use smart TVs to reach 40.2 million by 2016, up from 15.2 million last year.
Read MoreAmerican Connected TV Market Penetration, 2011-2016 [CHART]
Usage of connected TVs in US households was up by more than 25% last year.
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