iPad Archives - Page 2 of 11

Email-Driven Orders By Device, Q4 2013 [CHART]

Some 18% of email-driven orders were completed on a mobile device during Q4 2013, up a couple of points from the preceding quarter.

Mobile Ad Traffic & Monetization Performance By OS, Q3 vs Q4 2013 [TABLE]

Android phones may have pulled ahead of iPhones in Q4 mobile phone ad traffic share.

Online Video Ad View Share By Device & Content Duration, Q3 2013 [CHART]

During Q3, 72% of ad views on Android phones were derived from content less than 5 minutes in length, with the corresponding figure at 77% for iPhone users.

Desktop vs. Mobile Email-Driven Purchases, Q3 2013 [CHART]

Mobile devices accounted for 15% of revenues generated through email across 12 tracked industries in Q3.

Share Of Mobile Purchases Generated From Marketing Emails By Device, Q3 2013 [CHART]

Most of the orders placed on mobile devices happened on tablets—and more than 99% of tablet purchases occurred on the iPad.

Mobile Ad Traffic & Monetization Performance By Device, Q3 2012 vs Q3 2013 [CHART]

Among mobile platforms, Apple’s iOS continues to outpace Android in monetization performance on the Opera Advertising mobile platform.

Shadow Puppet App [VIDEO]

David Erickson discusses the Shadow Puppet app that allows you to create a narrated slideshow of your photos from your iPhone or iPad.

Where Gmail Users Open Their Mail, August 2013 [CHART]

54% of Gmail emails were opened on either an iPhone or Android device, and another 9% opened on the iPad.

Length Of Time Marketing Emails Are Ready By Device, Q2 2013 [CHART]

Android devices saw the lengthiest periods of engagement with email: 53.3% of emails opened on Android phones were read for 15 seconds or more, followed by 41.9% of emails read on the Android tablet.

Personal Care Brand Mobile Apps By Device, July 2013 [CHART]

Mobile apps fared even more poorly than other digital strategies among personal care companies, with only 16% of brands adopting them for the iPhone, and 12% for Android.