Posts Tagged ‘iOS’
US Smart Phone User Share By OS, 2012-2015 [CHART]
Among US smartphone owners, Android-based handsets are the most popular, and eMarketer estimates that they will reach 50.0% penetration this year.
Read More7 Types Of American Smart Phone Users [TABLE]
Experian Marketing Services has released a report segmenting US smartphone owners into 7 groups.
Read MoreMobile Ad Traffic & Monetization Performance By OS, Q3 vs Q4 2013 [TABLE]
Android phones may have pulled ahead of iPhones in Q4 mobile phone ad traffic share.
Read More10 Hot Job That Didn’t Exist 5 Years Ago [INFOGRAPHIC]
This infographic from LinkedIn highlights the 10 most popular job titles that were nowhere to be found in 2008.
Read MoreConversion Rates For Mobile App Promotion Ads By Format & OS, Q2 2013 [CHART]
Interstitials advertising mobile apps garner a conversion rate of just over 3% on devices running Google’s Android operating system.
Read MoreMobile Ad Traffic & Monetization Performance By Device, Q3 2012 vs Q3 2013 [CHART]
Among mobile platforms, Apple’s iOS continues to outpace Android in monetization performance on the Opera Advertising mobile platform.
Read MoreUS Smart Phone Users By OS, 2011-2014 [TABLE]
Android, which grew rapidly in popularity soon after its release, fell from triple-digit to double-digit increases in users in 2012—that year its growth rate actually lagged behind iOS.
Read MoreUS Smart Phone Share By OS, 2011-2014 [CHART]
eMarketer estimates there will be 140 million smartphone users in the US by the end of this year, up from 121.4 million last year and set to reach 159.9 million by 2014.
Read MoreGlobal Smart Device Users By OS & Form Factor, February 2013 [CHART]
Diverging use cases on smartphones and tablets herald the end of mobile as a monolithic category.
Read MoreGlobal Mobile Payment Transactions By Device, June 2012 vs April 2013 [CHART]
Europe sports the world’s largest percentage of transactions made using a mobile device, at 15.3%, followed by Asia (12.4%) and North America (11.2%).
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