Posts Tagged ‘Hotel Marketing’
Mobile Device Share Of Online Conversions, August 2013 [CHART]
A study of 100 million conversion events across 4 major verticals and multiple devices reveals that 31% of said conversions took place on a mobile device.
Read MoreTypes Of Goods & Services Bought On Mobile Devices, August 2013 [CHART]
Mobile commerce sales are on the rise, and mobile owners spent $4.7 billion on retail goods during the second quarter.
Read MoreUS Hispanics' Mobile Activities During Travel, April 2013 [TABLE]
25% or more of US Hispanics said they sought places to eat, stay, shop and entertain themselves while they were on trips.
Read MoreHispanics' Pre-Travel Mobile Activities, April 2013 [CHART]
eMarketer estimates that 25.6 million Hispanics—46.9% of this demographic group—will be using smartphones by the end of 2013.
Read MoreWebsites Used To Read Traveler Online Reviews, 2012 [CHART]
In 2012, approximately two in five US travelers used online travel agencies, general search engines and travel-specific review sites during their planning process.
Read MoreTraveler Review Websites By Number Of Reviews, June 2013 [TABLE]
The number of reviews on TripAdvisor surpassed 100 million in March 2013, bolstered by a 50% increase year over year.
Read MoreProducts LGBT Smart Phone Users Have Purchased On Mobile Device, May 2013 [TABLE]
15% of LGBT smartphone owners and the same percentage of tablet owners purchased hotels via their respective devices in the preceding three months.
Read MoreUS LGBT Mobile Travel Planners, May 2013 [TABLE]
Smart phone penetration among gay and lesbian web users reached record heights in 2012, at 91% and 82%, respectively.
Read MoreCustomer Satisfaction With Hospitality Industries, June 2013 [CHART]
Airlines have experienced a modest increase in customer satisfaction for the second year running, according to the American Customer Satisfaction Index.
Read MoreAverage Global Hotel Website Pageviews/Visit by Device, Q4 2012 [CHART]
Tablet users spent much more time on hotel websites, viewing an average of 4.9 pages per visit in Q4 2012, approximately the same as PC users.
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