Posts Tagged ‘Healthcare Marketing’
Frequency With Which Americans Wear Health Tracking Devices, January 2015 [CHART]
25.0% of US internet users brought health data from a personal health monitoring device when going to a physician visit.
Read MoreHow Americans Use Health Apps, January 2015 [CHART]
56.6% of US adult mobile health app users shared their tracked health information with their doctors.
Read MoreConsumers Whose Doctor Uses An Electronic Health Records System By Generation, August 2014 [CHART]
63% of Millennials said they would provide their health data to their doctors via wearables or Wi-Fi so that they could monitor their well-being.
Read MoreHealth Technologies That Interest Millennials, January 2015 [CHART]
US 18- to 34-year-olds wanted to use various digital methods throughout the healthcare experience.
Read MoreFactors That Would Motivate People To Visit Pharma-Sponsored Websites, January 2015 [TABLE]
Nearly 6 in 10 seniors cited recommendations from doctors as the top factor that would motivate them to visit a pharma-sponsored website.
Read MoreTrust In Pharma-Sponsored Websites By Demographic, January 2015 [TABLE]
While seniors may see their prescriptions pile up over the years, they don’t turn to—or trust—pharmaceutical companies very much.
Read MoreWorst Customer Service Industries, March 2015 [CHART]
Government offices and the telecommunications industry (telecom, TV, internet) have by far the worst customer service,
Read MoreTop Ways People Would Use Wearables, December 2014 [CHART]
Among the 67.7% of US smartphone owners who didn’t own a wearable, smart wristbands such as Fitbit and Jawbone were of the most interest, cited by 39.4%.
Read MoreTypes Of Information Health Self-Trackers Monitor, December 2014 [CHART]
31% identified themselves as Self-Trackers—those who monitor health via apps, smart watches, wearable fitness trackers and/or websites.
Read MorePrevalence Of Telemedicine, October 2014 [CHART]
46% of more than 400 hospitals and medical practices said they used at least one type of telemedicine, most often videoconferencing.
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