Posts Tagged ‘Health Care Marketing’
US Omni-Channel Shopping Activity By Category, October 2014 [CHART]
On average, 44% of US shoppers combine online and in-person shopping activities across 15 product and service categories.
Read MoreBenchmarks: Global Email Inbox Placement Rates By Industry, September 2014 [CHART]
Some 17% of permissioned emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2013 to April 2014.
Read MoreAmerican Mothers' Daily Smartphone Activities, July 2014 [CHART]
Nine in 10 US mother smartphone users surveyed said they used their phones at least daily to send texts, while 79% said they accessed social media via such a device once a day or more.
Read MoreDemographics Of Americans Without Health Insurance, September 2013 [CHART]
As more aging boomers focus on staying active and preserving their physical appearance and weight, they are fueling the markets for exercise as well as vitamins, dietary supplements, fortified foods and anti-aging products.
Read MoreMobile App Consumption Increases By Category, 2013-2014 [CHART]
The overall amount of time spent with mobile applications grew by 21% between August 2013 and last month.
Read MoreGmail Tab Delivery & Read Rates By Industry [CHART]
Gmail’s tabbed inbox seems to be having a positive influence on promotional emails’ inbox placement rates.
Read MoreEmail Inbox Placement Rate By Industry [CHART]
Deliverability rates by industry showed not only clear winners and losers, but how inconsistent inbox placement rates are when looking beyond the global average.
Read MoreTop Sources of Over-The-Counter Information By Generation, August 2014 [CHART]
Family and friends are a much larger source of Over-The-Counter health information for Millennials than for Gen Xers and Baby Boomers.
Read MoreEffect Of Notifications On Opening An App By Category, July 2014 [CHART]
Mobile apps grab over half of US internet users’ time spent with digital media, and app retention and engagement are up.
Read MoreUS Retail Sales By Category [CHART]
Americans spend $600 billion a year on groceries, the largest retail category by far. Less than 1% of those sales occur online.
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