Posts Tagged ‘Health Care Marketing’
Health Care 101: Cradle to Grave [VIDEO]
In this O’Reilly webcast, J. Tod Fetherling presents this 90 minute white board session walking the user through every aspect of the healthcare system from wellness to death.
Read MorePhysicians' On-The-Job Technology Use, March 2012 [CHART]
55% of US physicians used a mobile device for learning and 67% used one for encyclopedic knowledge.
Read MoreDigital Physicians, March 2012 [CHART]
In March 2012, 70% of US physicians used a smartphone as part of their medical practice.
Read MoreCell Phone Activities, 2007-2012 [CHART]
Over time, the number of cell owners performing activities across the board has grown.
Read MoreCell Phone Activities [TABLE]
Fully 85% of American adults own a cell phone and now use the devices to do much more than make phone calls.
Read MorePre-Roll Video Ad Metrics By Industry, Q2 2012 [CHART]
In-stream video buying platform VideoHub reported in Q2 that US online pre-roll CPG video ads had a 73.03% completion rate, slightly above the average for all industries.
Read MoreImportance Of Emotional Connection To A Company By Industry, November 2012 [CHART]
85% of consumers say it is important or very important to them to do business with a company for which they have strong emotions.
Read MoreInternet Ad Revenues By Industry, H1 2011 vs H1 2012 [CHART]
Retail advertisers accounted for 20% of the $17 billion in first half (H1) revenues, or $3.4 billion.
Read MoreWhy People Follow Brands On Social Networks By Product Category, April 2011 [CHART]
Only 26% of social network users followed alcoholic beverage brands because they wanted discounts or coupons.
Read MoreTop Category Spenders On Video Ads In Q2 2012 [CHART]
The CPG category was the leading online video ad spender on the YuMe network in Q2 2012.
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