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Posts Tagged ‘Germany’

Online Video Viewing Penetration In Select Countries, June 2014 [TABLE]

Penetration in the East Asian country reached nearly 96%.

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Mobile Ad Clicks By Site & App, March 2014 [CHART]

70% of US adults who used smartphones, tablets or both had encountered mobile ads in the past month.

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Daily Reach Of TV vs. Online Video By Country, July 2014 [CHART]

Three-quarters of internet users across 50 markets around the world report watching traditional TV on a daily basis, compared to one-quarter who report watching video on a digital device with that frequency.

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Weekly Time Shopping Offline & Online By Country, July 2014 [CHART]

Across 15 countries tracked, consumers in 13 markets reported spending more time shopping offline than online.

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Global Ad Spending Per Person By Country, 2012-2018 [TABLE]

On a country-by-country basis, the US is by far the leader in total media ad spending.

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Newspapers' Weekly Cross-Platform Reach By Select Countries, June 2014 [CHART]

Some 92% of the US online population consumes some type of news on a monthly basis.

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German Internet Use via PC vs. Smart Phone, Q1 2011-Q1 2014 [CHART]

92% of consumers in Germany said they owned at least one mobile phone, whether smartphone or feature phone.

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German Smart Phone Users By Age, 2013 & 2014 [CHART]

In May 2014, 55% of German consumers ages 14 and older said they used a smartphone at least occasionally, compared with 41% a year earlier.

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Western European Mobile Phone Users By Country, 2012-2018 [TABLE]

Digital ad spending in Germany rose by over 9% in 2013 and will grow by a further 9.0% this year.

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German Ad Spending By Media, 2010-2013 [TABLE]

German ad spending is expected to rise 2% in 2014.

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