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Posts Tagged ‘Gender’

US Social Network Brand Page Visitors By Demographic, January 2013 [CHART]

35% of Americans agree that they regularly check out brands’ social networking pages.

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Time Spent Online By Gender & Generation, 2011 vs 2012 [CHART]

Online Americans spent slightly more than one day a week online last year, increasing their average online time by 3 hours to 26 hours.

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Americans' Engagement With Brands On Social Networks By Demographic, January 2013 [CHART]

47% of Americans agree that they follow or engage with at least one brand on a social networking site.

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Information Sought From Health-Related Sites By Gender, January 2012 [CHART]

Almost seven in 10 women using such sites sought information about symptoms and diagnoses, compared with almost six in 10 men.

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American Mobile Banking Customers By Demographic, September 2012 [CHART]

Mobile phone owners who used mobile banking were more likely to be younger, richer and more educated than other mobile users.

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Activities Mobile Users Expect To Do Via Their Device By Demographic, October 2012 [CHART]

Banking is top of mind for smart device owners who are increasingly using mobile to accomplish the daily to-do list.

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Global Smart Phone & Tablet App Users By Demographic, September 2012 [CHART]

Millennials were the most likely to use mobile and tablet apps.

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Mobile Device Use For New Year's Resolutions By Gender, December 2013 [CHART]

The resolutions people were most likely to seek aid for on smart phones were everyday challenges: being on time, keeping in touch, budgeting, reading more and counting calories.

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Mobile-Aided New Year's Resolutions By Gender, December 2012 [CHART]

More than one in four US smart phone or tablet owners—24% of men and 30% of women—planned to use their smart mobile device to help them keep on track with their resolutions.

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Daily Time Spent Social Networking By Demographic, January 2013 [CHART]

Screenshot: GTM Lookup Table Variable For Source UTM

Americans aged 18-64 who use social networks say they spend an average of 3.2 hours per day doing so.

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