Posts Tagged ‘Gender’
Demographics Of Senior Travelers Who Book Online, October 2013 [TABLE]
83% and 84% of consumers ages 50 and older used websites to book and plan leisure travel, respectively.
Read MoreDemographics Of Social TV Enthusiasts, March 2014 [CHART]
Roughly 1 in 6 TV primetime TV viewing occasions involve simultaneous social media use, and about half of that activity is related to TV content.
Read MoreHow American Men Research New Brands Of Grooming Products, August 2013 [TABLE]
More than half in the survey said they compared prices when conducting research on a product, and 50% read the details on the item’s package.
Read MoreAmerican Females' Brand Interaction Via Social Television, February 2014 [CHART]
Facebook and Twitter were the social networks female internet users were most likely to use during the Academy Awards, cited by 82.15% and 61.23% of respondents, respectively.
Read MoreWhy American Women Engage With Social Television, February 2014 [CHART]
97% said they would use social media while viewing the Oscars.
Read MoreDifferences Between Male & Female Millionaires, February 2014 [TABLE]
9% of US adults qualify as being millionaires (personal net worth of at least $1 million).
Read MoreMale Attitudes Toward Shopping, February 2014 [TABLE]
More than 6 in 10 men aged 18-49 said they’re open to choosing new brands across several categories when shopping for the household.
Read MoreUSA Today 2014 Super Bowl Ad Ratings [INFOGRAPHIC]
This infographic by USA Today illustrates the top commercials for the 2014 Super Bowl and their return on investment.
Read MoreSocial Media Users In 2013 By Network [INFOGRAPHIC]
This infographic by Mark Taylor illustrates 2013 statistics for Pinterest, Twitter, Facebook, Instagram, Google+ and LinkedIn.
Read MoreDemographics Of US College Graduates In 2013 [CHART]
About 31.7% of Americans aged 25 years and older last year had earned a Bachelor’s, Master’s, Professional and/or Doctoral degree, up from 30.4% in 2011.
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