Skip to content
e-Strategy
  • Videos
  • Trends
  • Articles
e-Strategy
  • Videos
  • Trends
  • Articles

Posts Tagged ‘Free Standing Inserts’

Change In Ad Spending By Medium, 2013 vs 2014 [CHART]

After growing by 0.9% in 2013, US advertising expenditures maintained a similar rate of growth of 0.7% in 2014 to reach $141.2 billion.

Read More

Change In Ad Spend By Medium, Q1-Q3 2014 [CHART]

US ad spending grew by just 0.3% year-over-year in the third quarter to reach $33.7 billion, with year-to-date growth slowing to 2.2%.

Read More

How Consumers Find Coupons, May 2014 [CHART]

Inserts and circulars from Sunday newspapers were the No. 1 source used to find coupons in the past 30 days, cited by 61% of adults who used coupons.

Read More

Consumers' Top Benefits Of Newspaper Inserts, May 2014 [CHART]

39% of US adult internet users favored newspapers for receiving ad inserts and fliers, compared with just 21% who preferred the web.

Read More

Change In Ad Spending By Medium, Q2 2014 & H1 2014 [CHART]

US ad spending inched up by 0.7% year-over-year in the second quarter to reach $35.6 billion, dragging down the growth rate for first-half expenditures to 3.1%.

Read More

US Free-Standing Inserts Value, H1 2014 [CHART]

158 billion FSI coupons were distributed during the first half of this year, representing a 3.4% increase from the year-earlier period.

Read More

Change In Ad Spending By Medium, Q1 2014 [CHART]

Total ad expenditures in Q1 grew by 5.7% year-over-year to $34.9 billion, boosted by the Winter Olympics, which added an incremental $600 million in spending.

Read More

German Ad Spending By Media, 2010-2013 [TABLE]

German ad spending is expected to rise 2% in 2014.

Read More

Ad Spending In Sweden By Media, 2013 [TABLE]

Ad spending on daily newspapers dropped 13.4%, and magazines saw a 14.5% decline.

Read More

Change In Measured Ad Spend By Medium, 2012 vs 2013 [CHART]

Overall, TV media spend was basically flat (-0.1%) from 2012, as an off-year for P&O spending was offset by increased ad spending on sports.

Read More
Older Posts »
© 2025 e-Strategy | Powered by Beaver Builder