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Posts Tagged ‘Food Marketing’

Time From Restaurant Searches To Purchase Among Mobile Customers, June 2012 [CHART]

For consumers, the question of what to eat is often followed by ‘What’s nearby?’ Today, smart phones are where many are turning for guidance.

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Mobile Restaurant Customers Who Place Orders Ahead Of Time, September 2012 [CHART]

Nearly a quarter of US smart phone and tablet users have placed an order ahead of time using their mobile phone.

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Online Behavior Of Restaurant Customers By Generation, August 2012 [CHART]

The most popular activity for mobile users searching for restaurant info is simply finding a place to eat nearby, but many users also go beyond that.

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Holiday Items Consumers Would Consider Purchasing On Smart Phones, 2011 & 2012 [CHART]

Smart phone owners found price comparison information the most helpful for holiday shopping on their phone, at 67%.

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Tablet Owners In-App Ad Interest by App Type, October 2012 [CHART]

3 in 10 tablet owners say they are very interested in ads appearing in shopping and retail applications, according to new data provided by GfK MRI.

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Pre-Roll Video Ad Metrics By Industry, Q2 2012 [CHART]

In-stream video buying platform VideoHub reported in Q2 that US online pre-roll CPG video ads had a 73.03% completion rate, slightly above the average for all industries.

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Celebrating Thanksgiving [INFOGRAPHIC]

Roger Ebert Twitter Followers Pre-Ryan Dunn Tweet

Nationwide put together this infographic to illustrate how we celebrate Thanksgiving.

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Importance Of Emotional Connection To A Company By Industry, November 2012 [CHART]

85% of consumers say it is important or very important to them to do business with a company for which they have strong emotions.

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10 Fastest-Growing Consumer Goods Categories [CHART]

Coffee tops the the list of the 10 fastest-growing consumer goods categories in 2012.

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Why People Follow Brands On Social Networks By Product Category, April 2011 [CHART]

Only 26% of social network users followed alcoholic beverage brands because they wanted discounts or coupons.

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