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Posts Tagged ‘Facebook’

Facebook Ad Performance Trends, Q3 2013 [CHART]

Facebook ad performance showed solid quarter-over-quarter growth again in Q3.

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Social Media Traffic Referral Trends, September 2012-September 2013 [CHART]

Facebook is easily the leading social referrer of traffic, confirms a new report from Shareaholic, which analyzed 13 months of data collected from 200,000 publishers reaching more than 250 million unique monthly visitors.

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Global Social Login Preferences For Entertainment & Gaming Sites, Q2 2011-Q3 2013 [CHART]

62% of visitors to entertainment and gaming sites preferred using a Facebook sign-in, while only 20% favored Google.

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Social Logins Preferred For B2B Sites, Q4 2012-Q3 2013 [CHART]

Among visitors to business-to-business sites, LinkedIn was just as likely to be preferred as Google in Q3 2013, although both trailed Facebook.

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Preferred Social Logins, Q2 2011-Q3 2013 [TABLE]

Facebook was the overall favorite among users who wanted social identification, named by 44.9% of respondents.

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B2C vs B2B Content Marketing, October 2013 [TABLE]

B2B marketers have traditionally invested more of their budgets into content marketing than their B2C counterparts.

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Facebook Advertising Key Performance Indicators [INFOGRAPHIC]

This infographic by Kenshoo Social (via AllFacebook) illustrates the key performance indicators for Facebook advertising for Q2 vs Q3 2013.

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Mobile & Social's Role In Holiday Shopping [INFOGRAPHIC]

This infographic from Offerpop via AllFacebook illustrates how people use mobile and social media during the holiday shopping season.

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Networks B2B Marketers Use To Cross-Post On Twitter, June 1 – August 31, 2013 [CHART]

More than one-third of B2B marketers on Twitter shared content from LinkedIn during the study period.

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Social Media Activities Performed While Watching TV, 2013 [TABLE]

15% to 17% of TV viewers engaged in real-time socializing about the television shows they were watching.

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