Posts Tagged ‘Facebook’
Time Spent By Marketers With Facebook vs. Rest Of The Internet [CHART]
4% of US brand marketers and agencies spent equal amounts of time attending to Facebook and the rest of the Internet.
Read MoreMobile-Only Online Activities By Gender [CHART]
There are some substantial differences between men and women in the US when it comes to choosing mobile-only for certain activities.
Read MoreDemographics Of Consumers Who Would Buy A Brand Because Of Friends' Likes [CHART]
Ipsos found that 23% of US internet users under the age of 35 said they would buy a brand because of a friend’s social endorsement, and nearly as many internet users between the ages 35 and 49 would do so.
Read MoreLikefluence: Consumers Who Would Buy A Brand Their Friend Follows On Social [CHART]
In March 2012, 22% of internet users worldwide said they would buy a brand their friends followed on a social channel like Twitter or Facebook.
Read MoreSocial Media Behavior Of Men vs. Women [INFOGRAPHIC]
This infographic by Digital Flash illustrates the different social media behavior of the sexes.
Read MoreMobile-Only Online Activities [CHART]
Half of smartphone and tablet users (51.1%) say they now check their email using only their mobile device.
Read MoreMarketers' Facebook Advertising Objectives [CHART]
45.9% ranked building awareness and sentiment for their brand as their most important goal.
Read MoreCalculating Social Media ROI [INFOGRAPHIC]
This infographic by Ignite Social Media offers some fairly simple formulas for calculating social media ROI.
Read MoreThe Connected Consumer [INFOGRAPHIC]
Lemon created this infographic that takes a look at the connected consumer and how they behave online.
Read MoreDetermining Social Media ROI [INFOGRAPHIC]
InventHelp created this infographic explaining how to determine the ROI of social media marketing because 73% of CEOs think marketers lack business credibility.
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