Posts Tagged ‘Europe’
Facebook Ad Metrics, Q4 2012 [CHART]
After falling by 40% between Q2 and Q3, the cost of advertising on Facebook in the US dropped by another 37% in Q4.
Read MoreGlobal Ad Spending Growth, 2011 vs 2012 [CHART]
Global ad spending grew by 4.3% year-over-year in Q3 2012, picking up steam after a 2.7% gain in the first half of the year.
Read MoreBenchmark Email Response Metrics, January-November 2012 [CHART]
Customers in the Asia-Pacific region (APAC) enjoyed much higher click and open rates during 2012 than its customers in Europe and North America.
Read MoreWorldwide Click-Through Rates For Rich Media, Mobile & Standard Banner Ads By Region [CHART]
According to analysis from MediaMind, mobile banners enjoyed clickthrough rates between 0.42% and 1.41%, depending on the region measured.
Read MoreWorldwide Sales Revenue Growth By Country [CHART]
CMOs are seeing big sales growth in international markets, with revenue from Korea (75%), China (51.5%), and Brazil (49.7%) all increasing markedly over the past 12 months.
Read MoreAd Spending Growth In Eastern Europe, 2010-2016 [CHART]
eMarketer estimates that total media ad spending in Russia increased 20.5% in 2011, up from 16% in 2010. In 2012, continued growth is forecast at 15%.
Read MoreGlobal Media Ad Spending By Region, 2010-2016 [TABLE]
Ad spending in China will reach nearly $53B next year, surpassing total spending in Japan for the first time.
Read MoreMobile Ad Spending In The United Kingdom, 2010-2016 [CHART]
Mobile ad spending is on an even stronger growth trajectory, up 70.3% this year after a record rise of 144.8% in 2011.
Read MoreTotal Media Ad Spending In The United Kingdom, 2010-2016 [CHART]
Total media ad spending is set for a bump in growth this year due to the Olympics, eMarketer forecasts, with total spending set to reach $24.21 billion, up 4.5%.
Read MoreGoogle+ Stats & Facts [INFOGRAPHIC]
Website Monitoring Blog put together this infographic chock full of Google+ statistics.
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