Posts Tagged ‘eTailing’
Effect Of Smart Phone Owners' In-Store Research [CHART]
14% of American smart phone owners who have scanned or texted for product information while in-store say they made an unplanned purchase as a result.
Read MoreAmerican Retail eCommerce Sales, 2010-2016 [CHART]
eMarketer expects online holiday sales to account for nearly a quarter (24.3%) of the $224.2 billion in US retail ecommerce sales forecast for all of 2012.
Read MoreAmerican Retail eCommerce Holiday Sales, 2007-2012 [CHART]
US retail ecommerce holiday sales (excluding travel) will reach $54.5 billion in 2012, up 16.8% over last year.
Read MoreDigital Retail Tools' Effect On Product Trials, September 2012 [CHART]
36% of US consumers surveyed who follow a retailer on social media said that the retailer’s updates had led them to try a new product they had not bought before.
Read MoremCommerce Purchase Considerations, September 2012 [CHART]
52.4% of the smart phone and tablet owners surveyed cited price as the most important consideration for making a mobile purchase.
Read MoreeSaving, September 2012 [CHART]
Roughly 4 in 5 online US consumers say they regularly share or swap coupons and deals with their friends and family.
Read MoreEmail Marketing Metrics For Multi-Channel Retailers [TABLE]
Multi-channel retailers enjoyed year-over-year email open rate increases in Q2.
Read MoreMulti-Device Path To Purchase [TABLE]
2 in 3 people used multiple devices sequentially to shop online, with the path to purchase beginning on a smart phone for 65% of those respondents.
Read MoreMobile Advertising Post-Click Actions, 2011 [CHART]
Watching video accounted for 71% of the post-click campaign action mix for entertainment advertisers in 2011, far higher than the 24% figure for the average advertiser campaign.
Read MoreeCommerce Product Categories [CHART]
Nearly half of online buyers surveyed by Compete had purchased books online in the past three months, while 41% had bought movies, music and video games.
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