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Posts Tagged ‘eTailing’

US Travelers' Online Transactions By Device, August 2012 [CHART]

More than three-quarters of US travelers had purchased travel on a PC in the past six months.

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Mobile Content Activities, June 2012 [CHART]

Game playing topped the list of mobile content activities among US tablet owners in June 2012, with 59% of respondents having done this activity.

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In-Store vs Online Shopping Experiences, December 2012 [CHART]

In-store shopping beats the eCommerce experience across numerous customer service & relationship measures while eShopping wins for research and pricing.

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Consumers Who Buy From Cause-Supporting Brands, 2010 & 2012 [CHART]

Nearly half of those who bought from cause-supporting brands in 2012 said they did so monthly.

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Social Purpose Triggers Purchases, 2008-2012 [CHART]

In 2012, consumers considerably redoubled their focus on buying from societally engaged brands.

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Most Effective Email Segmentation Methods, 2012 [CHART]

Email list segmentation by demographics was the most popular technique used by marketers in 2012.

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US Retail Search Advertising Metrics By Device, November 2012 [CHART]

While mobile devices were a big influence on e-commerce sales on Black Friday and Cyber Monday, mobile phones haven’t performed well in paid search.

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In-Store vs eShopping Preferences By Demographics, December 2012 [CHART]

59% of the Americans aged 18-64 surveyed online said they would rather make a purchase in-store than on their computer (31%).

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Cross-Channel Strategy Benefits, December 2012 [CHART]

3 in 4 retailers have a cross-channel strategy (51%) or are working towards one (24%).

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Actions Prompted By Social Ads By Race, December 2012 [CHART]

While 1 in 3 social media users agree that ads on social networking sites are more annoying than other online ads, 15% have shared a social ad.

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