Posts Tagged ‘eTailing’
Mobile Website Features Of Alcohol Brands, December 2012 [CHART]
About nine in 10 alcohol brands incorporate links to social networks into their mobile websites.
Read MoreBeyond Social Media: Businessweek's Racist Cover, Telecommuting & A Jedi Mind Meld Response [PODCAST]
This week’s highlights: Bloomberg Businessweek’s Racist Cover, Telecommuting, Best Buy Price Match, A Jedi Mind Meld Response, Google search & DYI How To videos.
Read MoreAmazon Showrooming, March 2013 [CHART]
Study looks at which retailers are most at risk of showrooming behavior, by examining showroomers’ propensity to visit the retailer before buying an item on Amazon.
Read MoreInfluence Of The Internet On CPG Brand Decisions By Generation, March 2013 [CHART]
A slight majority of 18-34-year-olds shoppers download coupons from online sources, whether they be manufacturer websites (53%), retailer websites (53%), or couponing sites (55%).
Read MoreOnline Shopping & Personalization, March 2013 [TABLE]
53% of shopping surveyed believe that retailers who personalize their shopping experience provide a valuable service, while 4 in 10 say they buy more from retailers who send them personalized emails.
Read MoreTop Customer Touchpoints For Local Engagement, February 2013 [TABLE]
Websites remain the primary means brand marketers have to engage customers locally, with 86% citing the corporate site as part of their local engagement strategy.
Read MoreHow Brand Marketers Manage Local Engagement, February 2013 [CHART]
27% of brand marketers reported that increasing digital investment was the biggest change in their local marketing strategy in the past year.
Read MoreChinese eCommerce [INFOGRAPHIC]
Alibaba expects e-commerce in China to reach $265 billion this year, up from roughly $194 billion in 2012.
Read MorePercent Of Brand-Owned Organic Search Results Worldwide By Category, 2012 [CHART]
Twenty-four of 57 brands analyzed owned more than 50% of their first-page search results.
Read MoreMost Influential Sites On Purchase Decisions, December 2012 [CHART]
86% of influencers blogged regularly, and more than half operated between two to five blogs.
Read More