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Posts Tagged ‘eTailing’

Top In-Stream Video Advertising Verticals, June 2013 [CHART]

About 2 in 3 in-stream video ad impressions come from 4 advertiser categories.

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Facebook Ad Performance By Industry, Q1 2013 [CHART]

Telecom (0.919%) and publishing (0.79%) brands are leading the charge in Facebook click-through rates.

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Tablet vs. Smart Phone Website Visits For Select Industries, January 2013 [CHART]

Travel not only had the highest percentage of internet traffic coming from tablets at 11.2%, but it was also the only industry studied that actually saw more tablet traffic than smart phone traffic.

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Showroomers' Response To Permanent Price Matching, June 2013 [CHART]

40% of American adults claim to have checked out a product in a brick-and-mortar store before purchasing it elsewhere online.

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Creepy Loyalty Programs, December 2012 [CHART]

The creepiest were loyalty programs that see details of friends’ behavior, mentioned by more than half of respondents.

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mCommerce Activities Of Affluent Americans By Device, April 2013 [TABLE]

Among US internet users ages 21 and older earning more than $150,000, more than eight in 10 owned a smart phone, while 56% reported owning a tablet.

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Products Researched & Purchased On A Tablet, March 2012 [TABLE]

A survey from the Online Publishers Association compared product research with product purchase by category among tablet users in March 2013.

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Attention Online Shoppers Pay To Retailers’ Facebook Updates, June 2013 [CHART]

Just 14% of respondents either skip over retailers’ updates (8%) or claim to not notice them at all (6%).

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Online CPG Shoppers' Behavior By Age, Q4 2012 [TABLE]

45% of the 18-to-34 cohort (vs. 27% of baby boomers) agreed that they “buy brands on sale vs. preferred brands” when shopping for CPG items.

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Amazon's Position In Consumer Electronics Purchase Path, June 2013 [CHART]

When consumers visited a retail site online, 1 in 3 went to Amazon.

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