Posts Tagged ‘eTailing’
Percent Of Holiday Shopping Budget Devoted To Online Purchases, September 2013 [CHART]
Thirty-eight percent of respondents said they would spend at least half of their budgets online.
Read MoreWhere American Internet Users Expect To Shop During The Holidays, 2011-2013 [TABLE]
Deloitte reports that 47% of respondents expected to shop online this holiday season, making it the most popular shopping channel.
Read MoreReasons People Would Shop On A CPG Brand Site vs Online Retailer, July 2013 [CHART]
Nearly 3/4ths said they would shop on a brand site over an online retailer like Amazon because it offers exclusive products.
Read MoreTop Social Media Metrics For Enterprise Brands, October 2013 [CHART]
A leading 58% of respondents consider content shares to be an important metric for measuring the success of their social media campaigns.
Read MoreEffectiveness Of Shopper Media, October 2013 [CHART]
Shoppers prove more receptive to shopping ads when they see them on relevant retail sites than when they’re browsing news sites.
Read MoreReasons To Use Branded Mobile Apps By Demographic, February 2013 [TABLE]
A full 50% of US mobile device users said they used branded mobile apps in order to receive discounts and coupons.
Read MoreDesktop vs. Mobile Retail Website Visits By Day Of The Week, October 2013 [CHART]
While Mondays and Tuesdays are the primary days for desktop visits (at a combined 31.5% share of total visits), Saturdays and Sundays are the most active days for mobile, with a combined 31.4% share of visits (versus 25.8% for desktops).
Read MoreDesktop vs Mobile Retail Website Visits By Daypart, October 2013 [CHART]
Almost half – 48% – of site visits from desktops occur between noon and 8 PM, compared to 40% of mobile visits.
Read MoreTop 10 Advertising Sectors By RTB Market Share, H1 2013 [CHART]
Retail is by far the largest advertising sector by real-time bidding market share, outspending other sectors such as auto, financial, telecom, and travel.
Read MoreShopping Cart Abandonment Email Adoption, 2011-2013 [CHART]
Almost one-quarter of Internet Retailer 1000 companies send shopping cart recovery emails, a 29% increase from the 19% doing so last year.
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