Posts Tagged ‘eTailing’
Online Shoppers Who Will Share Preferences For Relevant Emails From Retailers, December 2013 [CHART]
Nearly seven in 10 said they would disclose personal facts if the emails they received were more relevant as a result.
Read MoreCPG Brand Selection Influences, 2014 [CHART]
The study’s results indicate that the top decision influencer is item price, with 81% of respondents to the Q4 2013 study saying it would influence their brand decisions this year.
Read MoreUS Holiday Season eCommerce Conversion Rate, 2012 & 2013 [CHART]
Holiday season ecommerce conversion rates also saw a leap between 2012 and 2013, most dramatically on Cyber Monday, when they increased from 3.3% to 3.8%.
Read MoreUS Holiday eCommerce Growth, 2013 [TABLE]
Revenues over the two-month period from the beginning of November to the end of December climbed 12% year over year.
Read MoreUS eCommerce vs Total Holiday Sales, November & December 2013 [CHART]
Total holiday retail sales in 2013 increased by 3.8% year over year for a total of $601.8 billion.
Read MoreConsumer Attitudes Toward Personalized Shopping Experiences, January 2014 [TABLE]
1 in 5 consumers say they have encountered personalized offers and promotions in-store, while 27% have seen them online.
Read MoreMost Used Mobile Notifications, October 2013 [CHART]
On average, smartphone users had signed up for at least one notification from eight of the 14 categories included in the survey.
Read MoreWhere Home Improvers Get Inspiration, 2012 & 2013 [TABLE]
Data released in March 2013 by American Express and Echo Research revealed a large increase—albeit over a very small base—in homeowners who said social media provided inspiration for home improvement.
Read MoreGlobal Online Sales Growth & The Decline Of Showrooming, January 2014 [CHART]
While the store is still the retail channel of choice for a large majority of global consumers, it’s losing share to e-commerce at a rapid rate.
Read MoreEvolution Of The Marketing Department [INFOGRAPHIC]
This infographic by Adecco illustrates the changing nature of the marketing department.
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