eShopping Archives - Page 9 of 13

Where Mobile Devices Are Used For Shopping [CHART]

More than 69% of consumers shopped on their phone or tablet at home, while 28% did their mobile shopping while waiting in line, 27% while at work, and 31% while in a store.

Apparel Retail Sales Forecast: Offline, Web-Influenced & Online Only [CHART]

Digital shopping has become so pervasive that more than half of apparel sales will be influenced by online sources by the end of 2012, according to Forrester Research projections.

Daily Devices People Use For Shopping [INFOGRAPHIC]

More than 1 in 5 apparel consumers use their tablets or mobile devices daily for shopping.

Back-To-School Shopping Destinations [CHART]

3 in 4 back-to-school shoppers will be shopping at mass merchandisers such as Target, Walmart, and Kmart, motivated by selection rather than pricing, with just 26% of parents seeking to shop only where the best promotions are offered.

Multi-Channel CPG Shoppers [CHART]

The percentage of consumers who relied upon fewer than 5 channels was up significantly in Q2 2012, rising to 49.2% from 44.5% in Q1.

Deconstructing Pinterest [INFOGRAPHIC]

Maxymiser created this infographic to demonstrate how eTailers can use take advantage of the visual bookmarking site.

Common Tablet Activities By Generation [CHART]

For all tablet owners under age 50, playing games was the most common activity. For the youngest tablet owners, ages 18 to 29, this was followed by shopping, reading books and email.

Top 10 Mobile Apps For Shopping, June 2012 [TABLE]

47% of American smart phone owners used a mobile shopping app in June 2012.

Social TV Penetration [INFOGRAPHIC]

Large majorities approaching 90% now use their mobile devices while watching conventional television.

Website Preferences For Mobile Shopping [CHART]

For mobile owners who prefer using a website than an application when shopping on their device, convenience/ease (39%) and additional features (21%) are the primary reasons for doing so.