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Posts Tagged ‘Entertainment Marketing’

Global Rich Media Ad Metrics By Industry, 1st Half 2012 [CHART]

Average clickthrough rates worldwide on various rich media advertisements were also lower than mobile rates, and depending on the industry of the advertiser.

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Netflix Statistics [PRESENTATION]

This presentation from Reed Hastings about Netflix Business Opportunity is loaded with statistics about the streaming video service.

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Netflix' Hand-Crafted Recommendation Algorithm

Every movie is watched by a single person, as are at least three episodes of every TV series.

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Email Volume Variance By Industry [CHART]

Email volume rose 10.1% year-over-year in Q2, though the quarter-over-quarter rise was more muted, at 2%.

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Consumer Electronic Devices Men Favor For Entertainment [CHART]

Men are favoring their computers—and not their televisions—when looking to be entertained.

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Links From Pinterest By Site Type [CHART]

What types of sites get the most links from Pinterest?

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Mobile Pageviews By Industry Category [CHART]

Mobile consumers viewed an average of 3.8 pages per site visited.

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eContent Purchased On Tablets [CHART]

In March 2012, 35% of US tablet owners purchased ebooks on their devices.

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Types Of Daily Deals Users Share With Their Social Networks [CHART]

65% of daily deal subscribers had used a social network to recommend a deal related to a restaurant, making that the most-shared deal category.

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Types Of Companies/Products People Follow On Social Networks [CHART]

The desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users.

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