Posts Tagged ‘Entertainment Marketing’
Mobile Website Visits by Industry, 2014 [CHART]
Smartphone and tablet visit shares are up in each of 6 industries analyzed by Adobe.
Read MoreInfluence Of YouTube vs TV/Movie Stars, November 2014 [CHART]
54% of US teen internet users followed YouTubers on social platforms.
Read MoreTop 7 Reasons For Time-Shifting TV, March 2015 [CHART]
TV viewers claim to spend a slight majority (53%) of their viewing time with time-shifted rather than live (47%) content.
Read MoreStock Photography Of Vince Vaughn & Unfinished Business Stars
Vince Vaughn & stars of Unfinished Business were photoshopped into stock photography for a joint marketing effort between Twentieth Century Fox & iStockPhoto.
Read MoreHow Adoption Of HBO Go-Like Services Affects Cable Choices, November 2014 [CHART]
Viewers showed high interest in subscribing to premium channels online without having a pay TV subscription.
Read MoreMost Socially-Shared Content By Type [INFOGRAPHIC]
This infographic by looks at the most popular types of content shared on social media based on sharing data from 220,000 articles from 11 vertical industries.
Read MoreFactors Influencing Decision To Go See A Movie, November 2014 [CHART]
US adults were most motivated to see a movie at the theater by recommendations from friends, cited by 35%.
Read MoreTop Reasons People Aren't Going To The Movies As Much, November 2014 [CHART]
One-quarter of US adult moviegoers have cut back on theater visits.
Read MoreGlobal Mobile App Use Growth By Select Categories, 2014 [CHART]
Overall app usage—which involves a user launching and actually using an app—grew by 76% year over year in 2014 .
Read MoreContent Sharing Within Facebook, Twitter & Pinterest, Q4 2014 [CHART]
Facebook accounted for 81% of content shared to social networks.
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