Education Marketing Archives - Page 2 of 14

Video Marketing Statistics [INFOGRAPHIC]

Including a video in an email increases the click-through rate by 200-300 percent. This statistic and 30 more are included in this infographic from Hyperfine Media that illustrates the many ways video can be used for marketing.

Google AdWords Benchmark Metrics By Industry [CHART]

The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.

Americans' Positive Attitudes Toward Select Institutions [CHART]

In some cases, there are marked variations in the views that American generations have of key institutions in the US.

Global Email Deliverability Rates By Industry, October 2015 [CHART]

Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.

Mothers' YouTube Video Preferences, Q1 2015 [CHART]

Mothers are avid viewers of YouTube videos, being slightly more likely than the overall internet browsing population to visit YouTube on a monthly basis.

Facebook Advertising Benchmarks, Q1 2015 [CHART]

Facebook advertising CPMs were highest for the telecommunications industry and lowest for the gaming vertical in Q1 2015.

Prevalence Of Ad Blocking By Website Category, Q2 2015 [CHART]

Globally, the number of internet users who use ad blocking software grew by 41% year-over-year in Q2 and reached 198 million in June,

App Notification Opt-in Benchmarks By Industry, 2014 [CHART]

Mobile applications examined by Urban Airship across 15 industries had a median push notification opt-in rate of 42% in 2014.

SMBs' Attitudes Toward Professional Website Design By Industry, May 2015 [TABLE]

87% of SMB owners and managers agreed that positive customer perceptions of their brands were important.

Click-Through Rate For US Facebook Ads By Industry, Q4 2014 [CHART]

Clickthrough rates (CTRs) for US Facebook ads showed impressive growth throughout 2014.