Economy Archives - Page 5 of 11

Americans' Small-Ticket Purchase Cutbacks, April 2014 [CHART]

Parents are also more likely than those without children in the household to decrease their spending in a variety of areas, including restaurants (64% vs. 56%) and entertainment (60% vs. 51%).

Global Marketers' Budget Optimism, October 2011 – March 2014 [CHART]

Despite the Q1 dip, budget expectations continue to expand, and are highest in the Americas.

Americans' Attitudes Toward Their Financial Future By Generation [CHART]

More than eight-in-ten Millennials say they either currently have enough money to lead the lives they want (32%) or expect to in the future (53%).

Top Trends CEOs Believe Will Transform Their Business, December 2013 [CHART]

The largest percentage of those surveyed, 86%, believed that technological advances would have the greatest transformative effect on their businesses.

Millennial Moms’ Shopping Attitudes & Behaviors, February 2014 [TABLE]

2 in 3 Millennial mothers (aged 18-29 with kids under the age of 18) have made a purchase online in the past 12 months, most commonly clothing or accessories (40%), books (28%) and toys or games (23%).

Americans' Small-Ticket Budget Cutbacks, November 2012 vs December 2013 [CHART]

Americans ended 2013 slightly less likely to have been cutting back on small-ticket items to save money than they had been earlier on in the year.

States With The Most & Fewest Millionaire Households Per Capita In 2013 [CHART]

Last year, almost 5.2% of the US’ 119.2 million households had more than $1 million in investable assets.

Consumer Spending Philosophies By Generation, January 2014 [CHART]

A slight majority – 53% – of Millennials (born 1981-1995) say they have a Live For Today spending philosophy, a mindset which is not shared by older generations

TV Everywhere Users & Pay-TV Satisfaction, January 2014 [CHART]

28% of TVE users feel more satisfied with their pay-TV service (up from 24% last year).

Global Marketers' Budget Optimism, October 2011 – January 2014 [CHART]

Consistent with various pieces of research indicating that marketing budgets are set for a rise this year, global marketers are retaining a high level of optimism regarding their budgets at the start of this year.